DMI News Details

February 15, 2022 DMI MOTORSPORTS MARKETING AGENCY BRINGS NASCAR TEAM PRIMARY SPONSOR

Global Leader in Mobile Living Products to Serve as Primary Sponsor of Jordan Anderson Racing in the NASCAR Camping World Truck Series

Mooresville, NC (Feb 15, 2022) – Jordan Anderson Racing is pleased to officially announce it has signed Dometic Corporation as a primary sponsor of four NASCAR Camping World Truck Series events and as an Associate sponsor of three NASCAR Xfinity events for 2022.

Dometic NASCAR SponsorshipThe Dometic branding will be showcased during the Daytona, Las Vegas, Darlington, and Texas events with Jordan in the driver seat of the #3 Dometic Chevrolet Silverado and on the #31 Xfinity car of Myatt Snider for Charlotte, New Hampshire, and Michigan.

“Dometic is proud to sponsor Jordan Anderson Racing, and we’re looking forward to engaging with our customers at the track,” says Sara Dover, Brand Manager/RV at Dometic. “Obviously people love to travel with the NASCAR circuit, and Dometic is here to support them however they get from race to race, whether they’re in an RV, an SUV, or a truck. We’re passionate about making mobile living easy — whether you drive fast, like Jordan Anderson, or prefer to take your time on the road.”

Dometic NASCAR SponsorshipDometic will leverage the new partnership to engage fans with their innovative mobile living products for recreational vehicles, trucks, and SUVs including air conditioners, refrigerators, awnings, toilets, coolers, and solar panels among many other camping products and RV services. Dometic will also be engaging and interacting with the fans camping in the infield during several of the events.

“I’m beyond excited to have Dometic as a partner and sponsor this year,” said Jordan Anderson. “The wide array of products that they have to support outdoor living is exactly what I need and my fans need. I live a fast life on and off the track and it’s amazing to have a partner like Dometic to support us, and make life easier.”

The deal was brokered and managed by motorsports marketing agency Drive Motorsports International.

About Dometic – Dometic is a global market leader in the mobile living industry. Millions of people around the world use Dometic products in outdoor, marine, residential, and professional applications. Our motivation is to create products with outstanding design and reliability, to support our mission to make the outdoors more accessible and enjoyable for all. With a strong brand portfolio, Dometic operates in the Americas, EMEA and Asia Pacific – a unique global market reach with a presence in over 100 countries. Dometic employs approximately 9,000 people worldwide, had net sales of SEK 21.5 billion (USD 2.5 billion) in 2021, and is headquartered in Stockholm, Sweden. Go to www.dometic.com to learn more. Follow Dometic on Facebook, Instagram and YouTube.

About Jordan Anderson Racing – Jordan Anderson Racing is a professional NASCAR racing team competing in the NASCAR Xfinity Series, fielding the No. 31 Chevrolet Camaro full-time for Myatt Snider and in the NASCAR Camping World Truck Series, fielding the No. 3 Chevrolet Silverado full-time for Anderson and several other drivers. visit, www.jordanandersonracing.com or on Facebook, Twitter, or on Instagram.